Brian McLane

Media and Social Commentary

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September 10th, 2010 · No Comments · Social Commentary

It’s hard to believe that this year went so fast.

It was barely a year ago when I was in the delivery room as my wife was giving birth to Sofia during Yankees, Angels. I’m still convinced that Sofia is the one responsible for getting us past the Angels and Mike Soscia.

And then now, the Vikings return to the scene of the crime, 19 seconds away from our first Superbowl since 1978, and OH NO!!!!!

Well, I don’t know where the year went. Grand Central Media Productions folded and I’m about to launch, a New York City based Digital Media Agency specializing in Mobile Marketing, Webcasting, and Social Media Marketing (shameless plug for the tags). And here’s football.

But don’t take my word for it – Click Forums on

On the one hand I’m thanking God, and on the other – I can’t believe it but I’m not ready. Where did the year go?

Lately I’ve been blogging a lot about advertising. And that’s perhaps because the landscape is changing so fast. A few commercials caught my attention.

On the good side – Nissan’s Polar Bear commercial which makes a reference to global warming and how buying a Nissan can help save the Polar Bears. The Polar Bear hugs the buyer in the end of the commercial. And another effective commercial was the subway commercial where the announcer talks over a bunch of horrified customers who are holding up “fake chicken made with seaweed extracts…” Ucchhhh!!!! Talk about the Chum Bucket.

I’ll never go to subway again. Score two points for Boars Head.

On the bad side Direct TV’s RedZone commercial. Ha Ha. Great. It just bugs me when agencies go to the well once too often like using the stupid white guy gimmick or how come the neighbors one upped us. Bud Light Lime (why?), interesting graphics but nothing special, Old Spice’s Ray Lewis commercial – immediately forgettable.

No doubt about it though. According to Plunkett Research (wonder if there’s any relation to Jim Plunkett), $7.8 Billion will be spent with the NFL – almost a billion dollars more than any other sport in the USA (baseball is second).

Here’s that effective but makes you think Subway ad.

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